Marketing topics

Basics

Relationship between Business, Marketing and Sales

Four-P Marketing Mix

Product

Determining Viability of Your Product or Service

Price

Setting the Price of Your Product or Service

Promotion

Case Study of Publicizing an Event: NWABP Meetings

e-Marketing

e-Marketing is Electronic Marketing

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Answers to Readers' Questions on Marketing: Basics. Also refer to business, strategy, product, price, placement, distribution, showroom, promotion, advertising, publicity, sales, Ron Kurtus, School for Champions. Copyright © Restrictions

Answers to Readers' Questions on Marketing: Basics

The following 2 questions have been answered. They are listed according to date.

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Marketing mix as applied to school

Question

March 16, 2011

QUESTION: How can marketing mix be applied to school.

Ben Okogie - Nigeria

21331

Answer

If a school wants more students, they can use the marketing mix to attract the students.

Product = what courses are offered that appeal to students
Price = fees that are reasonable
Place = good location of school
Promotion = advertising to let students or parents know of school

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Best possible order of the 4 p's of marketing

Question

August 9, 2010

what should be the best possible order of the 4 p's of marketing?
Which p should be first, second, third, forth and why?

shivam - India

20213

Answer

See the "Three Phases of Marketing" at:
http://www.school-for-champions.com/marketing/three_phases_of_marketing.htm

It shows a logical order of product, price, place and promotion. A different order would not make much sense or even be possible.

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Summary

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